Are your words working against you? As activists, our language choices can be our greatest asset, or our most self-defeating liability. When we’re mindful of who we’re trying to reach, the effectiveness and integrity of our message increases exponentially.
What happens when the animals we eat get to make their own ads? What would they say to us? How would it change what we eat and how we think of them? This is the exact premise of Go Vegan World
At the depths of it, the reason most people won’t go vegan is the same reason that vegans can’t understand why most people won’t go vegan. This is a call for accountability and awakening for those of us who believe ourselves to be responsible and aware.
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